Buick Luxury Redefined

Is Buick a Luxury Brand?

Buick is a storied luxury automaker that's been building vehicles since 1903, making it one of the oldest automobile brands in the world. It's produced iconic cars over the years, ranging from luxe sedans to performance machines. Its latest models represent a new path forward for luxury cars.

Modern Buick luxury SUVs bring bold yet classic styling, plush seating, and state-of-the-art amenities to a new generation of motorists. With models like the new Buick Enclave for sale, drivers and families get to experience the modern luxury aesthetic that's highlighted by understated interiors, comforting materials, and confident yet fuel-efficient performance.

Buick is a luxury brand, but a new kind of luxury brand. It's luxury redefined for the modern age and drivers of varying budgets.

The Buick Luxury Brand Redefined

The Buick luxury brand has redefined itself by bringing the characteristics that matter most to luxury car shoppers into its affordable line of vehicles.

Buick amenities like leather-upholstered interiors with soft-touch materials, advanced driver-assistive systems, Wi-Fi hotspot capability, and quiet-tuning technology redefine the luxury vehicle space. The Buick brand of vehicles benefits car shoppers who believe you shouldn't have to pay high-end prices for a luxury SUV.